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When Harlequin intended to release its new North American integrated brand campaign, it wanted to change outdated perceptions of the brand and attract new readers. We realized their vision of a beautiful, fully realized live-action & CG environment that visually communicates “That Harlequin feeling” readers get when they finish a Harlequin book. Gorgeous animation, a catchy original music track and a joy-filled performance brought “That Harlequin feeling” to life. Watch below.